This year's Double 11 period, using the artificial intelligence e-commerce behavior analysis that Showmore has cooperated with Dentsu Intelligent Center of Taiwan's largest marketing group Dentsu Group for many years, to help well-known live broadcasters with millions of goods to do community diversion,
accurate customer group targeting, sales behavior analysis and Interactive live broadcast. This wave of customer gathering operations has industry email list successfully achieved a number of simultaneous online viewers of nearly 10,000, nearly 60% of new customers, and a 7-10-fold increase in performance. At present, the main top 20 live broadcasters in Taiwan have used Showmore as a plan to expand their marketing.
The highlight comes from the data accumulation of UFO Technology over the years. Through data insight, in each stage of "visitor → member → repurchase → re-recommendation", according to the different behaviors of consumers, different business information is marketed according to the stage, so as Editing materials (2) Ryan Chou, co-founder of Youfu Technology (left), and Wang Zhenyu (right), Director of Platform & Technology, Dentsu Intelligent Center, Dentsu Marketing Communication Group